"Gossip Girl" Premiere Scores Record Ratings

Last night's season two premiere of Gossip Girl was watched by almost 3.40 million viewers, very close to the 3.5 million who watched last year's series premiere. The show's ratings was up from last year's season finale (3.0 million) and last season's average (2.5 million). The CW released a press release stating that the show also hit a series high among the network's primary demographic: women, aged 18 to 34. Seems like the internet & magazine buzz/press is finally getting more viewers to tune in. About damn time.